About this Audio
Paid search advertising on Yelp can boost interest in small businesses that might otherwise get overlooked by consumers, research shows.
Full Title
Need Yelp? Study Shows Search Ads Work for Small Business
Contributor(s)
Publisher
Lehigh University. College of Business
Date Issued
2017-10-31
Language
English
Genre
Form
MP3
Media type
Date Captured
2021-08-02
Identifier
https://business.lehigh.edu/blog/2017/need-yelp-study-shows-search-ads-work-small-business
Extent
5:16
Date Season
Date Other
2017
Business, L. U. C. of. (2017). Need Yelp? Study Shows Search Ads Work for Small Business (1–). https://preserve.lehigh.edu/digital-special-collections/podcasts/illuminate-lehigh-university-business-thought-leadership/need
Business, Lehigh University. College of. 2017. “Need Yelp? Study Shows Search Ads Work for Small Business”. https://preserve.lehigh.edu/digital-special-collections/podcasts/illuminate-lehigh-university-business-thought-leadership/need.
Business, Lehigh University. College of. Need Yelp? Study Shows Search Ads Work for Small Business. 31 Oct. 2017, https://preserve.lehigh.edu/digital-special-collections/podcasts/illuminate-lehigh-university-business-thought-leadership/need.